The International Sports Day

On the International Sports Day, there was a big discussion about how to measure the effect of social sports.

The International Sports Day is celebrated on April 6. One of its goals is to promote awareness of the role of sport. CSS Foundation sees one of its tasks as drawing attention to social sports, the main purpose of which is to achieve social effects, not sports results.

What are these effects and how to measure them?

The day before, Olga Suslova and Nikiforos Parfeniotis took part in an open discussion in an attempt to answer this question based on personal experience and the results of a study conducted by the Department of Management and Marketing in Sports of the Financial University under the Government of the Russian Federation on the initiative of the Potanin Foundation.